digital business

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Published By: Google Analytics 360 Suite     Published Date: Sep 05, 2017
Today’s meandering customer journeys take place over multiple channels and devices. Each interaction creates a stream of digital information, leaving marketers with a growing pile of data. But, with data seemingly everywhere, why are so many marketers still feeling like there’s not a drop to drink? Leaders Have a Data Strategy and Enable More Teams with Data In this research report from June 2017, Econsultancy surveyed more than 700 marketing and analytics executives at consumer brands to better understand how data factors into marketing strategy — and daily decision making. Two-thirds of leading marketers — those who outperformed their top business goal — say they currently have a documented data and analytics strategy. In this report, you’ll also learn how leaders have built data-driven cultures and why they are more likely to use: digital analytics to optimize user experience in real time audience-level data to personalize customer experience customer-level data to segment and r
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Google Analytics 360 Suite
Published By: CA Technologies EMEA     Published Date: Aug 07, 2017
CA’s portfolio is designed to drive efficiency from planning through production. A core component of our continuous delivery portfolio is CA Release Automation, a market-leading application release automation solution that delivers full application deployment automation and release coordination across stages, environments and teams. The solution’s analytic capabilities enable DevOps teams to plan, manage, analyze and optimize the continuous delivery pipeline from a single control point. In addition, the portfolio includes CA Agile Central, CA Agile Requirements Designer, CA Service Virtualization and CA Test Data Manager. We continue to invest in and enhance the portfolio, most recently via the acquisition of BlazeMeter, an innovative, SaaS-based performance and load-testing solution.
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digital experience, mobile applications, business success, innovations, market, risk and cost, software development, ca technologies
    
CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Aug 07, 2017
Software delivery processes and systems, and the people involved with them, are under increasing pressure. Sometimes it’s digital transformation, other times it’s simply the challenge of keeping up with the demands created by ever more dynamic markets and an escalating pace of change. None of this is news, but is does provide an important backdrop to the discussion of how software delivery needs to evolve, especially given that traditional methods and approaches were never designed to deal with the fastmoving and unpredictable environment you are probably working in today.
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delivery, testing, software development, integration, business solutions, ca technologies, continuous testing, testing effort
    
CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Aug 07, 2017
In a world where customers and citizens expect so much more from technology, the race is on to develop a finely tuned high performance IT function. Hopefully by reading this book you're in a better position to see how DevOps supports this imperative and can develop the strategies needed to reignite your business.
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digital experience, mobile applications, business success, innovations, market, risk and cost, software development, ca technologies
    
CA Technologies EMEA
Published By: Oracle     Published Date: Oct 21, 2016
This new digibook will help you make digital business a reality in your enterprise.
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Oracle
Published By: Telstra     Published Date: Jan 27, 2016
This white paper reveals how Telstra helps a range of customers across multiple industries transform their businesses through digital technology.
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digital technology, digital business, digital transformation, telstra, customer interaction, on-demand content, share content, data
    
Telstra
Published By: IBM     Published Date: Jan 06, 2016
Replay of the September 24, 2015 webcast on API Economy & API Management with speaker George Nealon, IBM API Economy and Integration Sales Manager Worldwide.
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ibm, digital, business, cloud strategy, applications, data. integration
    
IBM
Published By: IBM     Published Date: Sep 28, 2017
Welcome to the era of the digital enterprise, where digital is your journey and cognitive is your destination. As business leaders, you are under growing pressure to use information to its fullest potential, delivering new customer experiences as fuel for business growth. The digital economy is changing the way we gather information, gain insights, reinvent our businesses and innovate both quickly and iteratively A hybrid cloud environment, combining traditional IT systems and public cloud, enables you to extend business processes beyond the walls of your organization. For example, many organizations use public cloud as a collaborative development environment to create innovative applications that can then be ported to an on-premises or hybrid production environment.
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cognitive era, digital, database, hybrid cloud environment, public cloud
    
IBM
Published By: CA Technologies     Published Date: Jan 06, 2014
This report presents new research into the use and benefits of IAM and the relationship it has with these three drivers. The research is based on over three hundred interviews with senior IT managers in medium sized to large organisations in a range of business sectors across Europe. The report should be of interest to anyone wanting to better serve all types of users, whilst still keeping control over applications and data.
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mediacom, digital identities, open business, business growth, access management, identity management, iam, open interaction
    
CA Technologies
Published By: Cornerstone OnDemand     Published Date: Mar 27, 2017
We have a world of technology at our fingertips, but is it actually leading to stronger, more agile organisations? How do these new tools serve as the catalysts for more productivity and greater executions of companies’ larger marketplace ambitions? In the brief "4 Trends Redefining Performance Management,” we cover: 1. Embracing the digital transformation 2. Rethinking performance management 3. Rising employee engagement 4. Business insights Download the brief to learn how you can expand HR's role in boosting company success.
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Cornerstone OnDemand
Published By: SAP     Published Date: Nov 28, 2012
A social media analytics strategy should be developed as an enterprise wide framework even as socialytics capability is incubated and developed with digital marketing, public relations, or e-commerce. Read on to learn about social business of retail.
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socialytics, idc, sap, marketing, merchandising, commerce, product design, quality
    
SAP
Published By: Oracle     Published Date: Apr 27, 2015
The report explores the new finance best practices CFOs are adopting in the Digital Age to create modern finance organizations better equipped to support more agile, technology-enabled business models and stronger C-suite collaboration.
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finance, best practices, erp, agile, business models, collaboration
    
Oracle
Published By: Oracle     Published Date: Jan 30, 2017
In this evaluation guide, we’ll take you through your journey to the digital future of ERP, with practical tips, advice, and an easy-to-follow checklist that can help you ensure that the choices you make are the right ones for your department, your processes, and your business.
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Oracle
Published By: Oracle     Published Date: Jul 31, 2017
An agile finance operating model is emerging that enables finance to better support digital business models and new ways of working. New research from the American Institute of CPAs (AICPA) and Oracle uncovers the traits of agile finance leaders and the strategies you need to build a modern finance operating model able to drive innovation and success in today's digital economy.
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Oracle
Published By: Sitecore     Published Date: Feb 25, 2015
Choosing the right web content management system plays a central role in the ultimate success of your Internet strategy.
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customer service, content management, vendors, digital experience, optimization, web page, hosting, business
    
Sitecore
Published By: Sitecore     Published Date: Feb 25, 2015
Are too many technologies preventing you from having a single customer view? Find out the latest customer lifetime value trends in the new Forbes Insights report.
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content management, vendors, digital experience, optimization, web page, hosting, business, agenda
    
Sitecore
Published By: Sitecore     Published Date: Feb 25, 2015
Sitecore is named as a Leader in The Forrester Wave™ Web Content Management Systems, Q1 2015.
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content management, vendors, digital experience, optimization, web page, hosting, business, agenda
    
Sitecore
Published By: Sitecore     Published Date: Feb 26, 2015
Discover the overall state of Web Content Management (WCM). This report echo’s other recent analyst publications, showing recognition of Sitecore’s leadership in the industry.
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customer service, content management, vendors, digital experience, optimization, web page, hosting, business
    
Sitecore
Published By: KANA®, A Verint® Company     Published Date: Aug 14, 2014
In the words of Forrester Research Inc's Senior Analyst, David Aponovich, "the time is now to reinvent yourself to operate in a digital, connected, omnichannel world where the customer has more information, more choice, and is demanding better and more personalized service and support. Hear why he anticipates that 'Consumers are going to slide with the businesses that best deliver these things in the most effective and personal way.
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kana, forrester, omnichannel, consumer, personalized service, support, customer service, knowledge management
    
KANA®, A Verint® Company
Published By: AppDynamics     Published Date: Sep 21, 2017
Technologies once relegated to the pages of science fiction novels—artificial intelligence, digital currency, and self-driving cars to name a few—have become a reality. Enterprises must innovate with high velocity and at massive scale to stay competitive. Cloud adoption has become a strategic imperative for enterprises—it’s the price required to transform into a digital business.
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AppDynamics
Published By: Amazon Web Services and Intel     Published Date: Oct 07, 2015
In today’s highly digital ecosystem connecting with the right customers has become more challenging. With the explosion of web-connected devices, connecting with users through the method they prefer has become more demanding. Download this case study to see how the right cloud-based solution can successfully deliver highly targeted and relevant ads in order to help build ad revenue, enhance marketing and open up exciting new business opportunities.
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cloud-based solution, relevant ads, ad revenue, new business opportunities, digital ecosystem, enterprise applications
    
Amazon Web Services and Intel
Published By: Netsuite DWASF Leads Display Q1 2015     Published Date: Oct 06, 2015
Read this report to understand how the age of the customer requires tech management to transform into a customer-facing function in speci?c ways. Business technology (BT) brings together technology and traditionally customer-facing roles like marketing, sales, service, brand/product management, and ful?llment for the purpose of deploying systems of engagement that provide di?erential customer experience. Firms must build these systems of engagement from the outside in, according to how customers move in market spaces. The rules for planning, building, and running systems of engagement are not the same as for previous generations of tech management because customers are not employees. The increasingly crucial role that digital technologies play in customer engagement elevates the CIO role in business — if CIOs can move beyond the traditional IT focus on technology assets and adopt an expanded view that centers on customer experience and choice
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business technology, customer engagement, customer experience, cios, enterprise applications
    
Netsuite DWASF Leads Display Q1 2015
Published By: MuleSoft     Published Date: Apr 13, 2016
APIs are the key to creating new digital channels. They facilitate internal and external data sharing, enable mobile applications, and create new monetization opportunities. APIs are the key to creating new digital channels. They facilitate internal and external data sharing, enable mobile applications, and create new monetization opportunities. Read this eBook to learn: -how to define the business objectives that APIs will help achieve -best practices to design, manage, and deploy APIs -monitor and measure the impact of your APIs
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digital infrastructure, data, data sharing, best practices, data management, application management, enterprise applications
    
MuleSoft
Published By: MuleSoft     Published Date: Apr 13, 2016
Every corner of an enterprise needs technology to build new applications for their specific function or customer. IT needs to transform from its traditional function as the sole technology provider to become an adaptive, responsive and nimble organization that can keep up with the pace of the digital era as well as embrace the opportunities provided by a change-driven environment. This transformation can occur only if IT transforms itself into a strategic business enabler rather than a centralized technology function. Being an enabler means that IT has to decentralize and democratize application development and data access to the different Lines of Business (LoBs) and functional business partners. This way, IT can concentrate on a partnership with the business - i.e. providing a set of strategic and consistent assets and technology.
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technology, enterprise applications, best practices, business optimization, technology architecture, application management
    
MuleSoft
Published By: MuleSoft     Published Date: Apr 13, 2016
The business of IT has changed dramatically. An always-on, always-connected world means that competition is fiercer, customers are more demanding, and businesses need to innovate faster than ever. Companies can try to harness digital transformation by trying to do things the old way, but they will fall behind; the traditional IT operating model is fracturing under the digital demands of their customers, partners and employees. This book will showcase: -how digital transformation is affecting your business -a roadmap to help you innovate faster, lower operational costs, and increase your IT capacity -real-life case studies of companies who achieved great business outcomes through API-led connectivity
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information technology, business management, best practices, business intelligence
    
MuleSoft
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